22 Jun Marketing strategies
What Centre management is doing for you
Our marketing strategy for the shopping centre was to do large scale campaigns to drive traffic to the centre at key periods, eg Father’s Day, Easter, Mother’s Day, School Holidays. We will still do this, however based on your feedback we are going to allocate some of the marketing funds to regular brand building strategies. This includes featuring retailers, deals, and offers for our store in:
- Monthly newspaper ads
- Regular social media posts
- Regular website posts
- Free extended lease trading for you
- Free poster advertising for you